Introducing
THE LIVE SHOPPING ACADEMY
The most comprehensive Live Shopping course available. Created and taught by Live Shopping veteran and brand strategist, Marcy McKenna, the interactive video-based training course is designed to fast track you to Live Shopping excellence within just 6 weeks--even if you have zero experience, and even if the thought of being on camera terrifies you.
This soup-to-nuts 6 module step-by-step tutorial, will arm you with all the tools, resources and information you need to confidently create, promote and host Live Shopping Events like a pro.
From choosing the right equipment and selecting the best platform for your specific needs, to setting up your studio, learning how to plan and structure your show, how to drive traffic to the event, how to keep your audience engaged, build FOMO and drive sales (without being salesy!), and even learning how to repurpose your Live Shopping content to skyrocket sales long after the event is over--it's all covered inside The Live Shopping Academy.
Live Shopping is expected to grow from $20 billion in US sales in 2022 to $50 billion by the end 2023.
In addition to giving you 10x higher sales conversion rates than traditional ecommerce, returns are being reduced by an average of 50%, the number and quality of reviews are increased dramatically, and it offers you an unparalleled ability to build awareness for your product/brand as well a strategic way to grow a very targeted email list of potential customers. And that's only the beginning.
WHAT'S INCLUDED
The Live Shopping Academy Online Course
Lifetime access to Marcy's comprehensive step-by-step interactive online course that will have you confidently selling your product Live within 6 weeks.
Private Live Shopping Community Membership
Learn from others on the same journey, and get access to expert tools, resources and strategies. Includes Live Monthly Q & A's hosted by Marcy McKenna.
Live Q & A Sessions with Marcy McKenna
Take a deeper dive on the course material and get all your questions answered during Live monthly Q & A sessions.
Your Own Market.Live Storefront
With ability to host your own Live Shopping segments and/or simply sell inside the storefront 24/7 for $1 per month (regularly $100 per month).
Bonus Trainings Included
To help set you up for success on every level, we're including these two valuable mini-courses that are regularly priced at $99.00 each.
Working with Influencers Mini-Course
A mini workshop that demystifies the process of finding, connecting with and ultimately working with influencers.
$99.00 Value INCLUDED
The Magic of a Virtual Assistant
A mini-course designed to help you effectively and efficiently find, hire and work with a Virtual Assistant to catapult your business.
$99.00 Value INCLUDED.
Meet Your Instructor
MARCY MCKENNA
I'm incredibly passionate about Live Shopping, as it's been my world for over 12 years – both as a brand, selling my own products Live on the two biggest traditional home shopping channels, QVC and HSN, and as a product spokesperson, influencer and Live Shopping Host on Shop HQ, TSC Canada and on some of today’s most popular live commerce platforms, Amazon Live, Pinterest TV, YouTube Live, Facebook Live, Market.Live and more.
I'm also a big believer in the power of shoppable videos and hence, have scripted, produced and hosted over 200 shoppable videos for categories ranging from Beauty, Fashion and Lifestyle to Home, Travel, and Health & Wellness.
I've been honored to have been given the opportunity to consult with some of social media's biggest players to help with the formation of their Live Shopping initiatives. The interest in my thoughts and ideas around Live Shopping stemmed from my unique perspective as a brand, a host and a content creator, combined with my extensive Live Shopping experience in Live Shopping across a variety of platforms.
Today, I’m thrilled to be able to combine everything I’ve learned and experienced over the past 12 years to deliver the industry’s strongest and most comprehensive Live Shopping training available.
I feel so blessed that through The Live Shopping Academy, I'm able to help so many people learn how to harness the power of Live Shopping to build their brands and transform their businesses...and in the process, build their confidence and step into a life that is truly their own.
What people are saying...
What Marcy's current Live Shopping Academy students are saying about Marcy and the course.
Cherie Monson
If you have any interest in Live Shopping, Marcy will make you a PRO. It’s unusual in today’s world for someone as successful as Marcy to share all her secrets with people just starting out, but she is an angel who wants everyone to be successful. Don’t miss out on your opportunity to learn from the best in the business!
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Mike Van Horst
She's very passionate about helping Inventors succeed in a way that is easy to understand and follow along with. I encourage anyone who is thinking about bringing a product to market, to follow along with Marcy through her Live Shopping Academy.
Candy Fitzpatrick
Every word of each lesson and every learning tool she creates is right to the point. Her style is filled with kind passion as she casually drops a wisdom bomb into the conversation. Marcy is the real deal!.
WHAT'S INCLUDED
The most comprehensive online Live Shopping course available, it includes six core modules of instruction, equipment gear guides, swipe files, worksheets, done-for-you templates, Live Q & A sessions and more.
Pay in Full
$499
-
Market.Live Enterprise Level Package for $1 per month (Regularly $100/mo.) $1200 Value
-
“Done for you” Store Set Up. $100 Value
-
Marcy McKenna Live Shopping Academy Online Course. Lifetime Access. $499 Value
- Membership in the private Live Shopping Academy Facebook Group
-
Monthly Live Q & A sessions with Marcy
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Product listing inside the UIA Market.Live Storefront with the opportunity to be featured in their Live shows - Regularly $25/mo. $300 Value
- Working with Influencers Mini-Course. $99 Value
- The Magic of a Virtual Assistant Mini-Course. $99 Value
TOTAL VALUE $2,297.00
$499
3 Monthly Payments of
$183
-
Market.Live Enterprise Level Package for $1 per month (Regularly $100/mo.) $1200 Value
-
“Done for you” Store Set Up. $100 Value
-
Marcy McKenna Live Shopping Academy Online Course. Lifetime Access. $499 Value
- Membership in the private Live Shopping Academy Facebook Group
-
Monthly Live Q & A sessions with Marcy
-
Product listing inside the UIA Market.Live Storefront with the opportunity to be featured in their Live shows - Regularly $25/mo. $300 Value
- Working with Influencers Mini-Course. $99 Value
- The Magic of a Virtual Assistant Mini-Course. $99 Value
TOTAL VALUE $2,297.00
$549
Bonus Option
PRIVATE STUDIO SET-UP REVIEW & CONSULTATION
Book a private in-home or in-office studio set-up consultation with Marcy. During your consultation call, she’ll work with you via video conference to assess your current set-up (even if there isn’t one!) and will make equipment and studio configuration recommendations for professional quality livestreams without breaking the bank.
Look and feel your best every time you go live. Whether for your Live Shopping Events, videos or Zoom calls, Marcy will help you create an environment that looks professional and puts you and/or your product in the best possible light.
$250.00 Value. $149.00
MORE of the what people are saying...
Live Shopping Academy students share their reviews for the course and for Marcy.
Renee Scalzini
Marcy is incredibly knowledgeable and resourceful. She inspires, gives feedback and teaches all her pro-tips that only experience can deliver.
Laura Ponce
Marcy is simply a full blown encyclopedia of knowledge when it comes to Live Shopping. As I enter the Live Shopping industry, I feel so lucky to have learned so much from her.
Bonnie Pastman
Marcy’s grasp of the industry and knowledge of the best tools is beyond comprehension AND her ability to put it succinctly is simply amazing. Every week is a Masterclass. And on top of that she cares and wants us to succeed. Amazing.
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